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EMAIL MARKETING
Send targeted
email to drive visitors to your website
CALIFORNIA WEB DESIGN's opt-in email services
enable you to inexpensively collect and send targeted email
messages to one or more of your target markets. Addresses can be
collected through your Web site and stored for later use. We can
also import email lists that you may have purchased or collected
on your own.
We will help you craft email messages that are powerfully
written, appropriate to the target audience(s) and most
importantly, drive recipients to visit your Web site. We have run
email campaigns with response rates as high as 10%. We will
analyze the effectiveness of your campaign and optimize it over
time as necessary.
Examples of how to use email campaigns effectively:
Widget Nursery uses their listserv to notify recipients
of upcoming nursery events and special products. With each message
Widget's goal is to drive recipients into the nursery.
ABC Corp has separate listservs setup for each of their
legal specialty areas. They periodically send out messages to
these distinct target audiences to keep them informed about new
developments.
CALIFORNIA WEB DESIGN can help you develop an email list, or
help you distribute messages to an email list you have collected
on your own. |
